Be visible. Be distinctive. Be recognized.
McKenna Design Group develops communication programs to drive organizations forward with a consistent, compelling system that manifests your unique brand in all media.
Be Distinctive
While your brand is more than just a logo, the expression of who you are, what you promise and how you are different begins with the visual identifier of your identity.
- Strategic Positioning
- Identity Development
- Brand Style Guides
Design for Digital
An awesome user experience is supported by the work of a visual designer. Make the complex simple and most importantly, easy to use.
- Visual Web Design
- Mobile App Design
- Email Marketing & Campaigns
Own the Experience
Web. Print. Direct Mail. Own the experience by developing a User Experience roadmap and execute it by designing breakthrough materials in any media. McKenna Design Group’s integrated approach delivers consistency in every channel.
- Campaigns and Rollouts
- Direct Mail
- Email Marketing
Increase Sales
Marketing steers while the visual design is the wheels to build your brand and drive your business forward. Sales materials, brochures, catalogs and sell sheets provide the tools for your Sales and Marketing teams to build awareness, inform decision-making and close sales.
- Sales Materials
- Catalogs
- Lead Generation Experiences
Motion Moves Your Heart
Drive engagement and interaction through motion graphics and online video. Break through the reading barrier and tell your story with images.
- Concepts & Storyboarding
- Motion Graphics
- Live Action Video
Long Live Print
In a culture of byte-size communications, there remains a place for long-form printed communications: annual reports and year-in-review communications. Go ahead, toot your horn and celebrate the year’s success with a visual stimulating design.
- Annual Reports
- Year in Review
- Performance Catalog
Monthly Updates
Magazine development and communications provide a touchpoint in the broader customer experience. Develop a format to share successes and future events. Build awareness and drive engagement with customers to grow your business.
- Editorial Strategy
- Magazine Design (Print & Digital)
- Newsletters